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DeWitt Electric Set Bachman New Clinton Train ngzmub432-Starter Sets & Packs

Written by Tom Lehman on May 16, 2019 at 9:08 AM | 4 minute read

 

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. 1 43 ° amr by Alberca ferrari 250 gto spyder yellow ch 1143 gtTechnology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

A member’s experience with your association or nonprofit used to look different.Falomir Numbers and Letters (27525) They might hear about you through a direct mail flyer, send in a check to join, and attend a conference once a year. That was association membership. Their journey to joining your association was linear and sequential.BU519-1 Piko H0 Dc E-Locomotive Hupac 1116 901-8 Nem Dss, without Pantograph

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago.

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Atlas HO BX-166 Box SF Berwind C R ATL20004952 Written by Elizabeth Bell on May 14, 2019 at 8:41 AM | 8 minute read

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.Hobbytrain 3104 Échelle N Locomotive Diesel Vectron Br247 Yv

There are logistical and personal challenges to migrating an entire community, like:

  • What if engagement totally dies?Bg725-2 x Märklin H0 AC Dining WAGON DB Sleeping Car DSG etc. , 2nd Choice
  • What if we lose all the activity from our old community when we transition?
  • What if members don’t move?KATO N SCALE VIADUCT SET K3 20-8333 COMPLETE
  • What if members start their own rogue communities because they hate our new platform?

But whatever your worries are, moving your community could be what it needs to become even better.

GF9 Battlemat 72 x 36 Vinyl Game Mat - Crimson Gas Cloud MINTTo get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another.

We’re here to help you meet your goals while avoiding these pitfalls.

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DeWitt Electric Set Bachman New Clinton Train ngzmub432-Starter Sets & Packs

Written by The bluee bird tee locomotive jouef CC 40101 ref 843 e + 3 cars tee, oh, on May 9, 2019 at 10:53 AM | 5 minute read

Do you have a Customer Advisory Board (CAB) or customer advisory council?Vintage Fullhouse Innkeeper Caper Hotel Board Game 1979 RARE Parker Bredhers A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

But something else that’s common is when companies check the CAB box just to have one, but don’t end up doing much with it (likely because of the workload it takes to manage). Oriental Limited HO BRASS Union Pacific GE U25B 2500HP Diesel LocomotiveRather than becoming the product and customer experience-changing entity that it has the potential to be, many CABs go into hibernation, never to be heard from again.1Mii 230ft LONG RANGE blueetooth Transmitter Receiver blueetooth Audio Adapter

It’s time to change that. It’s time to mobilize your CAB for action.

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Written by Nick Mignogna on May 1, 2019 at 10:14 AM | 9 minute read

 

In today's global economy, you're no longer competing with just the businesses in your town.S5121-Gibson 015s n.38 DNF LM 2016 S. Dolan-J. DENNIS-G. van der garde 1 43 model You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. Bw277-2 x schrägschwelle-gleis for running on casters (approximatelyYou need a way to differentiate yourself outside of product and price, which can only be tweaked so much.

Smart businesses that find themselves in this situation turn to customer support as the differentiator.

Excellent customer service and support are highly effective ways to stand out because they also build loyalty among your customers.Minichamps 417180411 Force India Mercedes vjm11 2018 Sergio Perez 1 43 NEWIt will often cause them to select you for renewals and recommend you even if your prices are higher than the competition. Just consider these stats:

Clearly, there’s a major divide between perception and a hard reality.ATHEARN GENESIS HO SCALE G6193 94 SD75l CANADIAN NATIONAL RAILROAD 5776

So how do you create a great customer service experience that puts you on the right side of these statistics?

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DeWitt Electric Set Bachman New Clinton Train ngzmub432-Starter Sets & Packs

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