Danbury Mint Ford Mustang Mach 1 429 Cobra Jet Ltd Ed ANIB PAPERWORK Nbr 1971 ngvbfc1994-Contemporary Manufacture

DINKY 163 BRISTOL 450 SPORTS COUPE - VERY GOOD in original BOX
DINKY 167 A.C. ACECA COUPE - EXCELLENT in original BOX
Dinky 171 Hudson Commodore, High-Line blueee & Grey, VG, Unboxed, Uncommon
Dinky 173 Nash Rambler. Rare Flesh with blueee stripe. In Plain Box. 1960's
Danbury Mint 1971 Ford Mustang Mach 1 429 Cobra Jet Nbr Ltd Ed ANIB PAPERWORK
Explore the Higher Logic Blog:Online CommunityMarketing Automation

Danbury Mint Ford Mustang Mach 1 429 Cobra Jet Ltd Ed ANIB PAPERWORK Nbr 1971 ngvbfc1994-Contemporary Manufacture

Written by Tom Lehman on May 16, 2019 at 9:08 AM | 4 minute read

 

“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. Dinky 192 - De Soto Fireflite Sedan - Near Mint - Original Box - 1960s VintageTechnology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

A member’s experience with your association or nonprofit used to look different.Dinky 1950's Morris Oxford Saloon No 40g 159 Ex They might hear about you through a direct mail flyer, send in a check to join, and attend a conference once a year. That was association membership. Their journey to joining your association was linear and sequential.DINKY 214 HILLMAN IMP RALLY CAR SCACRE, MIB VN MINT BOXED

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago.

Read More »

There are 0 Comments | Get the conversation started.

Dinky 230 Talbot Lago T26C Racing Car (blueeE METAL HUBS) Written by Elizabeth Bell on May 14, 2019 at 8:41 AM | 8 minute read

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.Dinky 254 Police Range Rover

There are logistical and personal challenges to migrating an entire community, like:

  • What if engagement totally dies?Dinky 263 Superior Criterion Ambulance in Original Box
  • What if we lose all the activity from our old community when we transition?
  • What if members don’t move?Dinky 290 SRN-6 Hovercraft, Excellent Condition in Early Issue Original Box
  • What if members start their own rogue communities because they hate our new platform?

But whatever your worries are, moving your community could be what it needs to become even better.

Dinky 31b Trojan 15cwt Van (Dunlop), Nice ConditionTo get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another.

We’re here to help you meet your goals while avoiding these pitfalls.

Read More »

There are 0 Comments | Get the conversation started.

 

Danbury Mint Ford Mustang Mach 1 429 Cobra Jet Ltd Ed ANIB PAPERWORK Nbr 1971 ngvbfc1994-Contemporary Manufacture

Written by Dinky 139 Ford Consul Cortina Mk1, Good Condition in Original Box on May 9, 2019 at 10:53 AM | 5 minute read

Do you have a Customer Advisory Board (CAB) or customer advisory council?Dinky 451 31B Trojan Dunlop Van, NM, Red, Boxed with Dual Part Numbers A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

But something else that’s common is when companies check the CAB box just to have one, but don’t end up doing much with it (likely because of the workload it takes to manage). Dinky 533 Leyland Comet Cement wagon (0026)Rather than becoming the product and customer experience-changing entity that it has the potential to be, many CABs go into hibernation, never to be heard from again.DINKY 674 AUSTIN CHAMP. MINT BOXED

It’s time to change that. It’s time to mobilize your CAB for action.

Read More »

There are 0 Comments | Get the conversation started.

Written by Nick Mignogna on May 1, 2019 at 10:14 AM | 9 minute read

 

In today's global economy, you're no longer competing with just the businesses in your town.Dinky a - Light Tank (post-war) - Matt Green - B NB You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. Dinky b - DH Leopard Moth - gold (filled windows) - A NBYou need a way to differentiate yourself outside of product and price, which can only be tweaked so much.

Smart businesses that find themselves in this situation turn to customer support as the differentiator.

Excellent customer service and support are highly effective ways to stand out because they also build loyalty among your customers.Dinky c - Lagonda Tourer - Grey Grey - B NBIt will often cause them to select you for renewals and recommend you even if your prices are higher than the competition. Just consider these stats:

Clearly, there’s a major divide between perception and a hard reality.DINKY DIECAST METAL EAGLE SPACE 1999 TRANSPORTER

So how do you create a great customer service experience that puts you on the right side of these statistics?

Dinky 149 Citroen Dyane, Mint Condition in Good Original Box

There are 0 Comments | Get the conversation started.