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Tf0632-Subaru Impreza 2nd RALLY DU VAR 1998 Pivato 1 43 Model M Joseph n.3 ngrzjq232-Rally Cars

Written by Tom Lehman on May 16, 2019 at 9:08 AM | 4 minute read

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“Digital transformation” is leaving no stone unturned. Its effects aren’t limited just to big consumer brands like Amazon, Netflix Uber. NSC Belmont Shore Electric 33' Hopper Club Members Only CarTechnology has changed how people travel down the path toward membership at your association, and how they engage with your association if or when they join.

A member’s experience with your association or nonprofit used to look different.Autorail renault vh x2330 ex condition nimes sncf classes III-oh 1 87 - ree mb121 They might hear about you through a direct mail flyer, send in a check to join, and attend a conference once a year. That was association membership. Their journey to joining your association was linear and sequential.E-Dog Dalmatian Pup iDog Interactive Electronic Toy Pet Music Dog LED Lights HTF

Now, they come to your association at various stages of the funnel, or the member/buyer’s journey. And along the way, they expect a different experience from what was the norm 20 years ago.

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HO 1 87 TRAIN MODEL Lima Hobby Line CAR PASSANGER FIRST GIFT Written by Elizabeth Bell on May 14, 2019 at 8:41 AM | 8 minute read

No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.Yu-Gi-Oh White Rei Dragon bluee Eyed Maiden Playmat

There are logistical and personal challenges to migrating an entire community, like:

  • What if engagement totally dies?Bingo of Paquito Bingo years 50 60 Brand Star lovo Mexico Mexican
  • What if we lose all the activity from our old community when we transition?
  • What if members don’t move?THE ANCIENT EGYPTIAN GAME OF SENET WOODEN SET with RULES (ww 21241)
  • What if members start their own rogue communities because they hate our new platform?

But whatever your worries are, moving your community could be what it needs to become even better.

Miller's Patriot Flag Animated Neon Sign O HO Scale Miller EngineeringTo get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another.

We’re here to help you meet your goals while avoiding these pitfalls.

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Tf0632-Subaru Impreza 2nd RALLY DU VAR 1998 Pivato 1 43 Model M Joseph n.3 ngrzjq232-Rally Cars

Written by GAMES WORKSHOP Citadel large case with foams Y2 warhammer transport 40K Vehicule on May 9, 2019 at 10:53 AM | 5 minute read

Do you have a Customer Advisory Board (CAB) or customer advisory council?Rivarossi 0539 Passenger Car Set Chesapeake & Ohio Trail N OVP RARE A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice.

But something else that’s common is when companies check the CAB box just to have one, but don’t end up doing much with it (likely because of the workload it takes to manage). WizKids Pathfinder DeepCuts Gargantuan White Dragon Mini Figure - Hand PaintedRather than becoming the product and customer experience-changing entity that it has the potential to be, many CABs go into hibernation, never to be heard from again.Vintage Mantua Steam Locomotive Kit Pony Loco & Tender 0-4-0

It’s time to change that. It’s time to mobilize your CAB for action.

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Written by Nick Mignogna on May 1, 2019 at 10:14 AM | 9 minute read

 

In today's global economy, you're no longer competing with just the businesses in your town.Broadway Limited 4411 GE C30-7, Ferromex Red,bluee&White,Paragon3 Sound,HO You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. Board Game Wooden Constructional Circus Wood Playset NEW Game TableYou need a way to differentiate yourself outside of product and price, which can only be tweaked so much.

Smart businesses that find themselves in this situation turn to customer support as the differentiator.

Excellent customer service and support are highly effective ways to stand out because they also build loyalty among your customers.Lot of (8) Fun Family Board GamesIt will often cause them to select you for renewals and recommend you even if your prices are higher than the competition. Just consider these stats:

Clearly, there’s a major divide between perception and a hard reality.2013 VIBRATING FOOTBALL GAME-BY PAVILION TOYS R US-BRAND NEW-FACTORY SEALED

So how do you create a great customer service experience that puts you on the right side of these statistics?

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Tf0632-Subaru Impreza 2nd RALLY DU VAR 1998 Pivato 1 43 Model M Joseph n.3 ngrzjq232-Rally Cars

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